<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Online Advertising &#8211; Digital808 Boston Web Design</title>
	<atom:link href="https://guru.digital808.com/tag/online-advertising/feed/" rel="self" type="application/rss+xml" />
	<link>https://guru.digital808.com</link>
	<description>Boston Middlesex Web Designer SEO Guru</description>
	<lastBuildDate>Thu, 11 Mar 2021 19:49:23 +0000</lastBuildDate>
	<language>en-US</language>
	<sy:updatePeriod>
	hourly	</sy:updatePeriod>
	<sy:updateFrequency>
	1	</sy:updateFrequency>
	

<image>
	<url>https://guru.digital808.com/wp-content/uploads/2022/07/cropped-favicon-32x32.png</url>
	<title>Online Advertising &#8211; Digital808 Boston Web Design</title>
	<link>https://guru.digital808.com</link>
	<width>32</width>
	<height>32</height>
</image> 
	<item>
		<title>Interview with Steve Deane, Irelands Sharpest SEO Consultant</title>
		<link>https://guru.digital808.com/interview-with-steve-deane-ireland-seo-consultant/</link>
		
		<dc:creator><![CDATA[607-fil_guru]]></dc:creator>
		<pubDate>Wed, 27 May 2020 19:12:35 +0000</pubDate>
				<category><![CDATA[Blog - Latest News & Resources to Help Your Site!]]></category>
		<category><![CDATA[SEO, Online Marketing]]></category>
		<category><![CDATA[local seo]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[seo]]></category>
		<guid isPermaLink="false">https://guru.digital808.com/?p=1572</guid>

					<description><![CDATA[ <img width="300" height="200" src="https://guru.digital808.com/wp-content/uploads/2018/10/web_design-300x200.jpg" class="attachment-medium size-medium wp-post-image" alt="" decoding="async" srcset="https://guru.digital808.com/wp-content/uploads/2018/10/web_design-300x200.jpg 300w, https://guru.digital808.com/wp-content/uploads/2018/10/web_design.jpg 682w" sizes="(max-width: 300px) 100vw, 300px" /> I recently had an opportunity to interview Steve Deane who is one of the best SEO consultants and online marketing strategists from Ireland.  Steve has a global base of customers and has had incredible success in optimization, marketing, planning and more.  I encourage you to visit his SEO optimization site here and look around through [&#8230;]]]></description>
		
		
		
			</item>
		<item>
		<title>When SEO Really Works!</title>
		<link>https://guru.digital808.com/when-seo-really-works/</link>
		
		<dc:creator><![CDATA[607-fil_guru]]></dc:creator>
		<pubDate>Fri, 10 Jan 2020 17:28:48 +0000</pubDate>
				<category><![CDATA[Blog - Latest News & Resources to Help Your Site!]]></category>
		<category><![CDATA[SEO, Online Marketing]]></category>
		<category><![CDATA[Advertisement]]></category>
		<category><![CDATA[local seo]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[seo]]></category>
		<guid isPermaLink="false">https://guru.digital808.com/?p=1514</guid>

					<description><![CDATA[ <img width="300" height="184" src="https://guru.digital808.com/wp-content/uploads/2020/01/seo-618434_640-300x184.jpg" class="attachment-medium size-medium wp-post-image" alt="When does SEO work" decoding="async" srcset="https://guru.digital808.com/wp-content/uploads/2020/01/seo-618434_640-300x184.jpg 300w, https://guru.digital808.com/wp-content/uploads/2020/01/seo-618434_640.jpg 640w" sizes="(max-width: 300px) 100vw, 300px" /> There are two things I keep witnessing amateur SEOers doing, often with very poor results.  First is the try everything method.  This is the approach where, after reading a whole bunch of articles on SEO, they will try placing numerous keywords in their meta tags.  They will also dump these terms into their content as [&#8230;]]]></description>
		
		
		
			</item>
		<item>
		<title>Learn Yelp to Grow Your Business</title>
		<link>https://guru.digital808.com/learn-yelp-to-grow-your-business/</link>
		
		<dc:creator><![CDATA[607-fil_guru]]></dc:creator>
		<pubDate>Mon, 14 Oct 2019 11:20:34 +0000</pubDate>
				<category><![CDATA[Blog - Latest News & Resources to Help Your Site!]]></category>
		<category><![CDATA[SEO, Online Marketing]]></category>
		<category><![CDATA[local seo]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<guid isPermaLink="false">https://guru.digital808.com/?p=1411</guid>

					<description><![CDATA[ <img width="300" height="225" src="https://guru.digital808.com/wp-content/uploads/2019/10/architectural-design-architecture-building-443383-300x225.jpg" class="attachment-medium size-medium wp-post-image" alt="Yelp indirectly grows your business presence" decoding="async" srcset="https://guru.digital808.com/wp-content/uploads/2019/10/architectural-design-architecture-building-443383-300x225.jpg 300w, https://guru.digital808.com/wp-content/uploads/2019/10/architectural-design-architecture-building-443383.jpg 640w" sizes="(max-width: 300px) 100vw, 300px" /> Majority of business owners consider Yelp as a place for customers to leave reviews for the services or goods they received.  The surface model of this is that good reviews turn on others looking for your line of work to your business.  Yelp will help you by attracting potential customers who are looking companies with [&#8230;]]]></description>
		
		
		
			</item>
		<item>
		<title>Who is Your True Local Competition and What Can You Do About It</title>
		<link>https://guru.digital808.com/who-is-your-true-local-competition-and-what-can-you-do-about-it/</link>
		
		<dc:creator><![CDATA[607-fil_guru]]></dc:creator>
		<pubDate>Wed, 14 Aug 2019 15:39:00 +0000</pubDate>
				<category><![CDATA[Blog - Latest News & Resources to Help Your Site!]]></category>
		<category><![CDATA[SEO, Online Marketing]]></category>
		<category><![CDATA[Google Ads]]></category>
		<category><![CDATA[local seo]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[seo]]></category>
		<guid isPermaLink="false">https://guru.digital808.com/?p=1385</guid>

					<description><![CDATA[ <img width="300" height="200" src="https://guru.digital808.com/wp-content/uploads/2015/09/i-am-creator-7-300x200.jpeg" class="attachment-medium size-medium wp-post-image" alt="virtual image of brand creation" decoding="async" srcset="https://guru.digital808.com/wp-content/uploads/2015/09/i-am-creator-7-300x200.jpeg 300w, https://guru.digital808.com/wp-content/uploads/2015/09/i-am-creator-7-768x511.jpeg 768w, https://guru.digital808.com/wp-content/uploads/2015/09/i-am-creator-7-1024x682.jpeg 1024w, https://guru.digital808.com/wp-content/uploads/2015/09/i-am-creator-7-720x480.jpeg 720w, https://guru.digital808.com/wp-content/uploads/2015/09/i-am-creator-7.jpeg 1500w" sizes="(max-width: 300px) 100vw, 300px" /> It is very difficult determining the SEO rankings of other local shops as Google gives you search results based on your location, and often you are doing searches while not being present at that location. Let&#8217;s say you live in Andover Massachusetts, have a shop in Cambridge and wish to search and find your business&#8217;s [&#8230;]]]></description>
		
		
		
			</item>
		<item>
		<title>Can You Rank High and Pay Low in Google Ads?</title>
		<link>https://guru.digital808.com/can-you-rank-high-and-pay-low-in-google-ads/</link>
		
		<dc:creator><![CDATA[607-fil_guru]]></dc:creator>
		<pubDate>Tue, 06 Aug 2019 00:49:44 +0000</pubDate>
				<category><![CDATA[Blog - Latest News & Resources to Help Your Site!]]></category>
		<category><![CDATA[SEO, Online Marketing]]></category>
		<category><![CDATA[Google Ads]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<guid isPermaLink="false">https://guru.digital808.com/?p=1346</guid>

					<description><![CDATA[ <img width="300" height="162" src="https://guru.digital808.com/wp-content/uploads/2019/08/boston-SEO-adwords-consultant-300x162.jpg" class="attachment-medium size-medium wp-post-image" alt="SEO Adwords Consultant in Boston Cambridge" decoding="async" srcset="https://guru.digital808.com/wp-content/uploads/2019/08/boston-SEO-adwords-consultant-300x162.jpg 300w, https://guru.digital808.com/wp-content/uploads/2019/08/boston-SEO-adwords-consultant-768x416.jpg 768w, https://guru.digital808.com/wp-content/uploads/2019/08/boston-SEO-adwords-consultant.jpg 800w" sizes="(max-width: 300px) 100vw, 300px" /> The short answer to that question is Yes.  Contrary to popular belief, Google Ads doesn&#8217;t reward the highest bidder.  Always keep in mind that Google&#8217;s general effectiveness and success is measured by how well a search result matches a user&#8217;s search query!  If Google found what you were looking for, then everybody wins.  If Google [&#8230;]]]></description>
		
		
		
			</item>
	</channel>
</rss>
