Introduction: What is Organic Traffic?
Organic traffic is the free and natural search engine result for any given search. It does not include paid advertisements or sponsored content. Organic traffic is the most profitable type of internet traffic because it is free and it comes from a legitimate source – Google, Bing, Yahoo, and other search engines.
Organic traffic is important to understand because it will help you know how your website ranks in comparison to other websites that are competing with you for the same keywords.
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What Does it Take to Get Yourself on the First Page of Google’s Search?
The first step to rank higher in google search is to find keywords that are relevant to your content. Look for free keyword research tools, or setup a Google Ads account and utilize their free toolset to see what keywords to go after as well as their overall popularity. You will need to use these keywords in the title, meta description, URL structure and content. You can also use them as tags for social media posts.
Ranking high in search engines requires a lot of work and research on keywords, SEO best practices, and how Google ranks pages. Consider this like going to the gym where you simply can’t get results after a week or two but need to commit to it and keep going at it.
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How To Get FREE Organic Traffic From Social Media Without Doing A Ton
You can get free organic traffic from social media without doing a lot of work. All you need is a social media account and find social groups where your expertise can help out others. One of the best ways is to participate in conversations which are related to your niche. Consider offering free advice and start to establish yourself as an expert in these groups. You might also want to consider using hashtags and engage with influencers who have large followings on social media platforms.
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For additional reading I would recommend reading “How We Increased Organic Traffic by 65% Using Keyword Research Working Sessions”, which is a well written and more in-depth article that focuses on even more organic traffic gains.
If you are stuck and need help with organic search engine optimization then please reach out and call 617-466-9286. I am a Boston SEO Consultant ready to help!